Music Business Co-ordinator

This occupation is found in businesses that releases records or publishes songs such as record labels, music publishing company and other music businesses such as Label Services Companies. A Music Business Coordinator is responsible for supporting and coordinating the release of a recorded music product such as an album or single or developing published music product such as a composition or song choosing the correct outlets and pathways to represent the brand of the artist.

The broad purpose of the occupation is the purpose of this role is to identify new music artists, producers, songwriters, and DJ’s, using methods and tools including social media monitoring, reading blogs, attending physical shows and liaising with other industry contacts. The role is really there to support the wider organisation and promote artists. They would work alongside Artist and Repertoire and other internal teams to nurture and develop the musical talent, sound, vision, direction and give support with song writing and studio time. It may also include assisting with introductions to other songwriters for collaborative works. Dependent on the release or composition they could be involved in taking the music from its initial recorded form i.e. one track, several tracks or a full collection of tracks usually called an album to the consumer as well as the internal coordination of delivering publishing plans, which develop or promote new composers, songwriters, recording projects and or printed materials.

In their daily work, an employee in this occupation interacts with internal colleagues and departments and external associates and services which may include; Artists, songwriters and managers, designers, other team members and colleagues working across royalties, distribution, marketing, press, digital, studio, or operations team, legal team, radio pluggers, digital streaming services also known as digital service provider DSP, photographers, videographers They also liaise with other teams, who may be international, in order to provide documentation and or assets, so that internal teams understand priorities and schedules to ensure a joined-up approach.

An employee in this occupation will be responsible for creating their own campaigns or supporting larger campaigns and managing their own plans for releases or publishing, bringing ideas to life which may include deciding on and managing their own video/photographic shoots and launch events as well as co-ordinating and commissioning approvals for assets e.g. radio, outdoor, tv. Occupational Responsibilities also include: Making informed decisions regarding artist requirements to meet their unique vision and brand for themselves and their longer term direction; working with artists, the artist’s teams and other internal teams to create physical and digital campaigns which may include printed materials as well as digital assets and bringing innovation to those campaigns to ensure an effective release; Identifying different stakeholder artists, agents, publishers requirements by liaising with them and others to ensure the current campaign aligns with their music release requirements and the vision for this release or promotion; Undertaking social media activities personally or in conjunction with teams to ensure successful music release campaigns; Using own judgement and decision making to schedule activities to make sure that music releases are delivered on time and their impact is maximised; Tracking the success of campaigns against sales which may include identifying and implementing changes to the music release; Working within deadlines, budgets and other resource constraints; Supporting planning of the manufacturing of physical and digital product by liaising with distributors and the co-ordination of promotion across digital and traditional media for example print press, TV and radio, marketing, selling via physical retailers and online digital retailers or in supporting the production of demo recordings, creating electronic press-kits and promo CDs, do research and study rights requirements and partners etc. Support the delivery of music projects required by audiences including performers, broadcasters, record companies and others who use music (pop, contemporary, classical music, and associated performance materials (score and materials etc.)), on a commercial basis, both nationally and internationally nationally and internationally.